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*Starting MSRP $27,575


2023 Toyota RAV4 Overview

The perfect mix of form, function, and creature comforts make the new 2023 Toyota Rav4 one of the most popular SUVs in the world today. Thanks to a choice of thirteen unique trims - including several hybrid models - and available front and all-wheel drive configurations, there's a 2023 Toyota Rav4 for every lifestyle and budget.

Exceptionally Versatile

The Rav4 boasts as much as 70-cubic feet of cargo space thanks to fold-flat second-row seats. Seating for up to five means there's always room for the whole  family. The Rav4's electronically controlled automatic transmission with intelligence (ECT-i) delivers exceptional traction, even under the harshest road conditions.


Comfort and Convenience Comes Standard

Comfort and convenience come standard on the 2023 Rav4. Base trims come with an eight-speaker infotainment system that features AM/FM radio, wireless Android Auto,  wireless Apple CarPlay, and factory-installed satellite radio. Toyota’s Smart Key System with push-button start and a sliding rear cargo deck with under-floor storage add convenience.

One of the Safest Vehicles on the Road

The standard Toyota Safety Sense suite of features includes Lane Departure Alert, Automatic High Beams, Pre-Collision with Pedestrian Detection, and Dynamic Radar Cruise Control. Stop in today at Phil Wright Toyota for a closer look at the new 2023 Toyota Rav4, and the complete line of Toyota cars, trucks, and SUVs.


Shop the 2023 Toyota RAV4 Today!

*MSRP excludes the Delivery, Processing, and Handling Fee of $1,025 for Cars (86, Avalon, Avalon HV, Camry, Camry HV, Corolla, Corolla HV, Corolla HB, Mirai, Prius, Prius Prime, Supra), $1,215 for SUV/Van/Small Trucks (4Runner, Corolla Cross, C-HR, Highlander, Highlander HV, RAV4, RAV4 HV, RAV4 Prime, Sienna, Tacoma, Venza), $1,495 for Large SUVs (Land Cruiser, Sequoia), and $1,695 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure and may be subject to change at any time. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Actual dealer price will vary.


  • Monday 8:00am - 6:00pm
  • Tuesday 8:00am - 6:00pm
  • Wednesday 8:00am - 6:00pm
  • Thursday 8:00am - 6:00pm
  • Friday 8:00am - 6:00pm
  • Saturday 9:00am - 5:00pm
  • Sunday Closed


Phil Wright Toyota

3300 East Main Street
Directions Russellville, AR 72802

  • Sales: (479) 968-1555
  • Service: (479) 968-1555
  • Parts: (479) 968-1555